JangoMail today announced that their leading web-based e-mail marketing application will now allow its customers to segment e-mail lists based on recipients' past behaviors. Want to send to just the Hotmail addresses in your Group that opened last week's e-mail but didn't click a particular link in yesterday's e-mail? No problem! Want to send to just those that made a web site purchase as a result of yesterday's e-mail? No problem! Want to send an e-mail to thank just those people that forwarded last week's e-mail to a friend? Great! Calling this new feature "Behavioral Targeting," JangoMail takes e-mail marketing to the next level, allowing customers to send more personalized e-mails to whom the content will be most relevant.

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